From Focus Forward Films:
Fredrik Gertten profiles two idealistic young female entrepreneurs who created a revolutionary 21st-century design object everyone told them would be impossible to fashion.
The Invisible Bicycle Helmet | Fredrik Gertten from Focus Forward Films on Vimeo.
I tend to lean toward the classic mushroom helmet head when it comes to bicycle safety, and might even go as far to say helmets can be hip, but there's always room for innovation.
Basically an airbag for cyclists, I can appreciate the technology.What do you all think? Mushroom head or invisible helmet?